Fast Forward: Short Sephora & Lululemon & Whoever Makes Sheets These Days

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We're seeing more and more written about Glossier (women's beauty lifestyle brand) and Outdoor Voices (women's athletic gear) and word is that they may both be coming to a mall near you. Meanwhile, Caspar will now follow Harry's razors increased distribution strategy via partnership with Target (though not for mattresses...yet). We highlight this merely to get away from the male-centric (and false) emphasis on Warby Parker and Bonobos being the saviors for everything brick-and-mortar.