Yup, You Read That Right

Last week we riffed on the need for a biglaw pop-up retail location which, if we do say so ourselves, is brilliant. But things are getting next level: Pornhub, "the premiere online destination for adult entertainment" is opening its first brick-and-mortar pop-up which is sure to get consumers excited enough to...uh, pop-up? (Yes, we hate ourselves for that). Anyway, the company opened locations in NYC and Paris on "Black Friday" in its first robust effort to expand into the retail vertical. And, naturally, they're offering an "experience" at their locations: there'll be a bed inside where people are invited to sit, interact with the camera and livestream! What could go wrong? (Uh, intentional and intentional indecent exposure, harassment, bed bugs, we could go on and on...).